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1825 Third Street
P.O. Box 59968
Riverside, CA 92517-1968
(951) 565-5000

 
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Home > Marketing & Media > Press Releases
Press Releases
RIVERSIDE, CA — FEBRUARY 24, 2006

RTA CUTS THE COST OF BUS TRAVEL

Bus passengers will enjoy major fare savings this spring when the Riverside Transit Agency (RTA) launches a ticketing package designed to make bus travel more affordable.

The Agency’s Board of Directors has approved a new fare structure that will for the fi rst time include a seven-day pass that costs $12. The new pass is a further step in the Agency’s long-term commitment to improving bus travel by giving passengers more choices.

“Public transportation should be effi cient, convenient and most of all, affordable,” said RTA Chair Jeff Fox. “The introduction of a seven-day pass is proof of RTA’s pledge to get more people out of their cars and onto public transit.”

The seven-day pass is designed to provide a less-expensive alternative to RTA’s monthly pass, which costs $43. Customers can purchase the new passes aboard RTA buses, as well as at various pass outlets across the county, through the mail or on RTA’s Web site www.RiversideTransit.com.

RTA will launch an aggressive marketing campaign to promote the new pass prior to its debut on or around May 1. The passes will be released as part of a three-month pilot program. At the end of the pilot, RTA will evaluate the level of public interest in the passes before deciding whether to offer them on a permanent basis.

The Riverside Transit Agency provides public transportation for Western Riverside County, operating 38 fixed routes, 5 commuter routes and 15 demand response services. RTA’s service area spans 2,500 square miles, the second-largest in the nation. For bus route and schedule information contact RTA at (800) 800- 7821 or log on to our Web site at www.RiversideTransit.com.

FOR IMMEDIATE RELEASE
FOR INFORMATION CONTACT:
Bradley Weaver (951) 565-5172

 

 
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